Buzzword - a phrase or word that entices people to discuss a topic in repetition.

Well it is that time of year again, time to share with the world our annual list of Top Marketing Buzzwords that you can expect to hear in the upcoming year.  Before we get to this year's list, let's take a look at some of the top buzzwords from previous years.


Top 100 Marketing Buzzwords 2010

Top 100 Marketing Buzzwords 2009
Top 100 Marketing Buzzwords 2008
Top 100 Marketing Buzzwords 2007

2010 saw some interesting changes happen in the world of Search and in online marketing.  With this change came new buzzwords such as "real-time search", "MayDay", and "Google Instant".  Here is a look at some of the top marketing buzzwords that you can expect to hear in 2011.

Top 100 Marketing Buzzwords of 2011

1.  Attribution
2. Content Marketing
3. Social Signals
4. Value Proposition
5. Personalization
6. Local Search Marketing
7. Social Search
8. App Marketing
9. Lead Generation
10. Macro Influence
11. iPad App Optimization
12. Long-tail
13. Bundling
14. Conversion Rate Optimization
15. Action Item Management
16. Mobile Marketing
17. Impact Analysis
18. Real-Time
19. Query Optimization
20. Segmentation
21. Business Objectives
22. App Optimization
23. Disintermediation
24. Buzz
25. Benchmarking
26. Like Juice
27. Brandstorming
28. Social Cleansing
29. Tech-session Proof
30. Bing Bopping
31. Lean
32. Tablet App Optimization
33. Incremental
34. Semantic Mapping
35. Maturity Models
36. Algorithm Anxiety
37. Relevance
38. Value Pushing
39. Brand Extension
40. Optimization
41. Best in Class
42. Content Optimization
43. Visible Placement
44. Demand Creation
45. Incremental Improvement
46. Bounce Rate
47. Online Lead Generation
48. Search Maturation
49. Re-engineering
50. Trended Analysis
51. Behavioural Targeting
52. Online Retention
53. Exclusivity
54. Austerity
55. SMS Conversion Optimization
56. Neuromarketing
57. Leapfrogging
58. Viral Marketing
59. Goal Setting
60. Semantic Engagement Optimization
61. Distribution Channeling
62. Latent Dirichlet Allocation
63. Digital Natives
64. Brand Value
65. Article Marketing
66. Diversification
67. External Analysis
68. Market Segmentation
69. Relationship Marketing
70. Category Management
71. Mobile SEO
72. SWOT Analysis
73. Consumer Initiated
74. Workflow
75. SMS Marketing
76. Internet Speed
77. Click Triggers
78. Contextual Discovery
79. Organic Search
80. Digitally Grounded
81. Engagement Metrics
82. Coolhunting
83. Echo Boomers
84. Kickback Marketing
85. Convergent Programming
86. First-Mover Advantage
87. Glocalization
88. Low-Hanging Fruit
89. Lifelong Value
90. Greenlining
91. Web spam Prevention
92. Share of Voice
93. Re-skilling
94. Impact Investing
95. Search Recession
96. Calls to Action
97. Torso (keyword)
98. Microblogging
99. Next Generation SEO
100. Internet Popularity
101. Twinternship

There you have it another year of marketing buzzwords that you can expect to hear around the water cooler, at restaurants, in airports or just about anywhere where the discussion surrounds business or Search marketing.

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