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A while back, we found it difficult to find any quality information on mobile SEO. The reason for this? Well not sure, but it could be that mobile marketing is still not taking off as much as it should be. However mobile marketing is inevitable. It seems as though many marketers are still "in the dark" about mobile SEO tips and tricks, but as more resources become available, you can expect this to change.
There are some great mobile SEO resources starting to emerge. We have featured some great mobile SEO tips here on Marketing Jive although we do not consider ourselves to be experts on the subject. To get you started, we thought that we would share five great resources on mobile SEO.
Mobile SEO Resources
The New Mobile SEO: What You Need To Know - Cindy Klum from Rank-Mobile, LLC is a true mobile SEO expert and wrote a great article that was recently featured on Search Engine Land where she share some great insight about mobile SEO. She shares some great reminders including:
Mobile search engines have different bots and algorithms than those used for traditional web search. They evaluate your website as if it was being rendered on a mobile phone, and they rank results partially based on how well the page will render on the type of phone that submitted the query.
Mobile Marketing Association - a great resources for all things that are mobile marketing. The site features some great mobile stats as well as some very informative research reports. Visit: http://mmaglobal.com/main
Mobile SEO Google Group - This is a great resource for sharing best practices for mobile SEO. By invitation only. http://groups.google.com/group/mobile-seo
The Ultimate Guide to Mobile SEO - from our very own Marketing Jive, we recently shared some mobile SEO tips for those looking to develop their own mobile marketing strategy. We also included some additional mobile SEO resources in this post as well. We even shared some tips for e-commerce sites looking to take advantage of the "mobile Web" that touched on using:
mobile galleries
product catalogs and shopping basket
billing management
ease of use/login
Is Your Website Ready for the Mobile Web? - Thomas McMahon over at Top Rank Marketing shared some great thoughts for mobile marketing including tips that can be used when designing your CSS for handheld web browsers.
http://www.toprankblog.com/2010/01/is-your-website-ready-for-the-mobile-web/
Looking for additional resources on mobile marketing? Check out the list of resources from: http://www.brysonmeunier.com/mobile-seo-resources/
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