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We are testing out a new feature here on Marketing Jive. With a number of great SEO resources out there, we would like to share some of the stuff that we are checking out. So, from time to time we are going to feature an SEO Recap of the week. While we're not sure if this will be a weekly, bi-weekly or monthly column, we intend to share some of the key posts that industry leaders are providing on their blogs or websites. We'll limited this to five or less posts because anything more may become a little too daunting to keep up with.
SEO Recap: October 1 - October 15, 2009
4 Visual Charts on the Value of SEO Tactics - SEOmoz - Rand Fishkin is a well respected leader in the industry and continues to put out some great stuff. While I'm not a big fan per se, the man definitely knows his stuff. In this post Rand charts out some interesting SEO factors such as how competition impacts certain SEO tactics, the difference in popularity of link tactics, the value of page rank and link sculpting and the value of XML sitemaps compared to the size of your website. As mentioned this is another terrific post by Rand.
The State Of Search: Q3 Data From Efficient Fronter And SearchIgnite - Search Engine Land - Greg Sterling over at Search Engine Land shares his thoughts on a couple of recent studies that have come out about the state of Search. According to both studies, overall search spending was up and that Bing showed growth in terms of both share of spend and clicks.
Online Video Viewing up 25% Per Viewer - WebProNews - Chris Crum shares some information from a recent Nielsen report that states that time spent viewing online video is up 25% per viewer, year-over-year. Optimizing for video and blended search continues to become more and more important. We'll have more on this in upcoming pieces about search marketing maturity models.
7 Best Things (Good) SEO Clients Do - Search Engine Guide - Stoney deGeyter recaps a couple of practices that clients do when working with an SEO consultant. Included in this list items such as: asking for advise, questioning the recommendations and the big one that we agree with, implementing recommendations. You simply will not get any return if you do not implement recommendations.
This Week in Search 10/09/09 - Google Blog - yup even the folks at Google have started a weekly Search recap column. Posted by Marissa Mayer, VP Search Products & User Experience, the week in Search column is based on a regular series of posts on search experience updates that runs on Fridays. The initial post consisted of items including: an improved interface for local information in web search, Search options panel for mobile, and crawling AJAX.