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It's been a busy couple of weeks and I've had limited time to see what's going on in the world of social networks out there. It seems as though there is a new social network or new series of applications/features for social networks that pop up each and every day. So here (in random order) is a look at some recent happenings at some of the popular social networks out there.
has began beta testing a new version of their homepage. I like the new features. LinkedIn is also adding status updates with which users can broadcast their current activities to their connections and/or networks. TechCrunch has a great review of some of the new updates that you can expect to see on LinkedIn. If you are interested in adding me to your contacts on linkedin, visit my Linkedin page here.
Local review site Yelp, recently secured $15 million dollar round of financing led by DAG Ventures. Yelp continues to be in the news and looks like an interesting option for those who are looking for local search strategies.
The big project at Facebook these days is a redesign of Profiles. according to Facebook, "... As more and more information is available on Facebook—more photo albums, more applications, and more history—we've realized that profiles have become cluttered and harder to navigate as a result. We're trying to make profiles more simple and relevant, while still giving you control over your profile and how you express yourself. We want to invite you to keep up with our design and iteration on the new Facebook Profiles Preview Page."
MySpace continues to get the most traffic, although that could be changing soon according to this post on TechCrunch. MySpace hadrecently announced the launch of their developer platform on February 5th. http://developer.myspace.com
There's always lots going on with these guys. You can bet that moving into the second quarter of 2008 we'll see more applications and features released as the social networks continue to battle each other for online supremacy.
Companies that cannot afford the expenses required to push themselves up in search engines rankings are increasingly resorting to more underhanded methods to knock down the image and reputation of their more well-funded competitors. These methods include smear campaigns, the spreading of false rumors, misleading information, and anything else that may damage a company’s reputation to the point where it puts doubt in the minds of consumers considering the purchase of that company’s products and services. A well run campaign will continue to add negative commentary over time to make it appear that there is some sort of growing movement against the targeted company. The commentary can be posted on blogs, forums, in articles, or any place else where it can be seen by consumers on the internet. Search engine optimization of the negative content can draw more viewers to it and increase its “believability” regardless of it being poorly written or its inaccuracies. The damage done, those consumers are then steered toward the sponsors of the negative content.
Companies that cannot afford the expenses required to push themselves up in search engines rankings are increasingly resorting to more underhanded methods to knock down the image and reputation of their more well-funded competitors. These methods include smear campaigns, the spreading of false rumors, misleading information, and anything else that may damage a company’s reputation to the point where it puts doubt in the minds of consumers considering the purchase of that company’s products and services. A well run campaign will continue to add negative commentary over time to make it appear that there is some sort of growing movement against the targeted company. The commentary can be posted on blogs, forums, in articles, or any place else where it can be seen by consumers on the internet. Search engine optimization of the negative content can draw more viewers to it and increase its “believability” regardless of it being poorly written or its inaccuracies. The damage done, those consumers are then steered toward the sponsors of the negative content.