Subscribe to Marketing Jive
 Subscribe to our feed.
Marketing-Jive, formerly SEO-Space, was established in 2006 and since then we have noticed significant increases in both traffic and feed subscribers. If you want to promote your business to thousands of visitors who understand digital marketing, you’ve come to the right place. Sign up and start receiving qualified leads right now. Your ad will be visible on every unique page on our blog.
Glossary of SEO Terms
  • SEO Terms A-C
  • SEO Terms D-F
  • SEO Terms G-I
  • SEO Terms J-L
  • SEO Terms M-O
  • SEO Terms P-S
  • SEO Terms T-V
  • SEO Terms W-Z
  • Enquiro's Online Marketing Glossary
Search Engine Market Share (US)
Organic Search / SEO Tips
Google Phone Yes or No?
Sunday, October 07, 2007
Over the past few weeks, we've had a few posts on rumors of the Google Phone. We've even had a few folks contact us saying the a major announcement is imminent. You've not doubt heard the stories of people who have seen prototypes of the "gPhone". However there are those who have doubts that Google is looking to market their own phone.

Richard Martin over at Information Week has outlined 6 reasons why Google won't sell a gPhone. He lists the following reasons as to why Google may not release the phone for public consumption. At least the gPhone may not be what you expect.
  1. Google is a software-and-advertising company, not a hardware manufacturer.
  2. The margins are low.
  3. The competition is fierce.
  4. No carrier will sell it.
  5. It's not fun.
  6. Google doesn't need to market a phone.
Well it's an interesting read, but I still can help feeling that Google will be releasing a phone product within the next year. (It may not be a traditional mobile phone as we have become accustomed to. Think of VOIP and other technologies.) Others think that the gPhone may be coming sooner than later.

Google (GOOG) is an innovative company. A gPhone isn't all that far fetched.

Editor's Note: I'm off to Vegas for a few days, but I hope to add posts from the desert. Have a great week everyone.

Labels: ,

posted by Jody @ 11:54 AM  
  • At 1:16 PM, Blogger Rob said…

    While I agree Google shouldn't get into a phone that's not to say they won't at least support it. And to address the 5 points:

    1. Google is a software-and-advertising company, not a hardware manufacturer.

    True but they do sell hardware - the google search appliance. Granted it's th e only hardware, but it is hardware.

    2. The margins are low.

    So? Google's Mantra has always been to release something and then figure out how to monetize it.

    3. The competition is fierce.

    Again, so? Google's made it quite apparent that competition doesn't scare them.

    4. No carrier will sell it.

    Who says? Google is very hot these days. I think a carrier would be dumb not to. On the other hand, Google may have already negotiated some kinds of carrier contract where google buys minutes in bulk and resells them to phone users.

    5. It's not fun.

    I definitely have to disagree with this. Has this guy even read the Gphone patent? It's way cooler than anything out there - even the iPhone

    6. Google doesn't need to market a phone.

    Google wants to make the worlds information universally accessible. Since people are using mobile to search it only makes sense to own that market as well.

Post a Comment
<< Home
Top B2B Blogs   
Invesp landing page optimization
About Me
Name: Jody
Home: Kelowna, BC, Canada
About Me: SEO guy by day, family man 24/7.
Previous Posts
Marketing Jive Vault of Posts
Online Marketing Resources
  • Optimizing for Blended Search
  • Search Engine Guide
  • WebProNews Canada
  • Official Google Blog
  • Yahoo Search Blog
  • Search Engine Watch
  • 100% Organic
  • Global Thoughtz
  • B2B Marketing Blogs
  • Silicon Valley Gateway
  • Guy Kawasaki
  • Church of the Customer Blog
  • Marketo's Big List of B2B Blogs
Blogs We Like
Hockey Fanatic
30-Five: Parenting Tips
Ask.com Blog
Comparison Engines
Matt Cutts

Yahoo Search Blog

Add to Technorati Favorites

Marketing Jive Home


Subscribe | | Advertise | Site Map

Add to GoogleAdd to My Yahoo!Add to BloglinesAdd to NetvibesAdd to Windows Live