HOME ORGANIC SEARCH SEO TIPS DIGITAL MARKETING SERVICES SUBSCRIBE

SEARCH
 
FIND US
Twitter
Facebook
LinkedIn
SUBSCRIBE
Subscribe to Marketing Jive
 Subscribe to our feed.
ADVERTISE
Marketing-Jive, formerly SEO-Space, was established in 2006 and since then we have noticed significant increases in both traffic and feed subscribers. If you want to promote your business to thousands of visitors who understand digital marketing, you’ve come to the right place. Sign up and start receiving qualified leads right now. Your ad will be visible on every unique page on our blog.
Glossary of SEO Terms
Search Engine Market Share (US)
Organic Search / SEO Tips
Yahoo and Bing - Search Results One in the Same
Tuesday, August 24, 2010
Last week Yahoo announced that they began transitioning the back-end technology for Yahoo! Search in the U.S. and Canada (English) over to the Microsoft platform, and would be posting an update when the organic search transition is complete for both Web and mobile searches. They suggested that we keep an eye out for the “Powered by Bing” indicator at the bottom of their search results page, which will indicate that you are viewing listings from Microsoft.

Yahoo was quick to point out that we’ll continue to enjoy the same enhanced Yahoo! experience that surrounds the listings themselves – such as rich results, Search Assist suggestions, site filters, related topic suggestions, and more to come.

Today Yahoo announced that the transition of organic search between Yahoo! and Microsoft is complete.  Bing is now powering Yahoo!’s search results in the US and Canada (English only for now, the other languages will come in the weeks and months ahead).  This still seems weird to me, but Bing has been making some great improvements with their search offering. Yahoo! Web, Image, and Video search experiences on both desktop and mobile devices are now powered by the Microsoft platform.

So the question becomes why should I search at yahoo.com as opposed to bing.com? It is a good question, really as Yahoo states, at Yahoo users will get the "same enhanced Yahoo! experience that surrounds the listings themselves..".  Will that be enough to keep users using Yahoo Search aka Bing?  Regardless, Google is still the leader in search by a substantial margin and for Microsoft there are no other major search players, with substantial market share, to acquire.  Quite frankly, at the end of the day users are simply hoping for a better search experience with relevant results.

Labels: ,

posted by Jody @ Tuesday, August 24, 2010  
0 Comments:
Post a Comment
<< Home
 
Top B2B Blogs    
Invesp landing page optimization
About Me
Name: Jody
Home: Kelowna, BC, Canada
About Me: SEO guy by day, family man 24/7.
Previous Posts
Marketing Jive Vault of Posts
Online Marketing Resources
Blogs We Like
Hockey Fanatic
JodyNimetz.com
Ask.com Blog
Comparison Engines
Matt Cutts

TechCrunch
Techdirt
VentureBeat
Yahoo Search Blog

Add to Technorati Favorites

Marketing Jive Home

|

Subscribe | Contact Us | Advertise | Site Map

Add to GoogleAdd to My Yahoo!Add to BloglinesAdd to NetvibesAdd to Windows Live