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NHL Draft: Business or Pleasure?
Friday, June 26, 2009
In just over an hour, the 30 NHL teams will congregate in Montreal to build their future. The annual NHL entry draft is taking place and for the first time in a couple of seasons there are some great stories developing.
  • will the Canucks be able to retain the Sedins?
  • will the Senators trade sniper Dany Heatley?
  • who will go first over all? Tavares or Hedmen?
  • will Tampa Bay trade their second overall pick?
  • will Brian Burke say something smart?
This is a big day for a lot of kids. It is also a big day for the owners of the 30 NHL teams. Drafting a superstar player can pay off huge for a team from a business perspective. Some of you might have forgotten just how bad off the Pittsburgh Penguins were a couple of years ago as they were almost purchased by Jim Basillie and potentially moved to Canada. All of a sudden they go on and draft Sidney Crosby and win the 2009 Stanley Cup.

Crosby is one of the NHL's most marketable players and as a result is a bit of a cash cow for the NHL and the Penguins. So while the the NHL draft is fun for the youngsters being drafted with the fame and fortune, draft day can be a huge deal for the team owners from a business perspective. There are millions to be made as professional sports has become quite the business. It will be interesting to see who the big winners are at this year's draft.

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posted by Jody @ Friday, June 26, 2009  
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