Yahoo's Top Trends in Search 2007 - Marketing Jive by Jody Nimetz

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Yahoo's Top Trends in Search 2007

Monday, December 03, 2007

I love these things.... Yahoo has released their report on the top trends in search for 2007. The data is based on billions of searches conducted via Yahoo Search and cover everything from environmental issues, political searches, economic concerns, celebrity searches (yawn) and technological innovations. To come up with the Top Trends of 2007, Yahoo analyzed search queries based on a number of factors, including absolute volume and growth versus previous periods, to see which themes and trends bubble to the surface. In essence these were the buzzwords being search for in Yahoo in 2007.

The Top 10 News Stories of 2007

Top Technology Searches for 2007

I would have thought that iPhone, Facebook and Guitar Hero would have all been a little higher. Still, cool category none-the-less.

Top Environmental Searches for 2007

Of course you have your consumer categories.... can we say reputation management?

Top 10 Consumer Call-Backs

and we have one of my favorite categories, sports...

Top 10 Sporting News Searches 2007

What no Saskatchewan Roughriders? It's a very cool list regardless. Check out all of the categories on Yahoo's 2007 Top Trends in Search.

Labels: Yahoo Top Search Trends 2007

posted by Jody @ Monday, December 03, 2007

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