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SEO-Space Top 7 Search Happenings May 2007
Sunday, May 20, 2007
It is that time of the month where we at SEO-Space look back at the top 7 search happenings of the month. The third week of the month marks the release of our Top 7 Search Happenings of the month. Google's purchase of DoubleClick topped last months list, will another aquisiton top this months list?

There were a lot of acquisitions and a lot of rumors, it has been a busy month of activity as this month it has proven difiicult to pick just seven.... but we have and here they are.

#7. Rumor of Google To Acquire FeedBurner - It's not often we feature rumors on our Top 7 lists, but this one is pretty big. Seth Sethi reports that Google is rumored to buy FeedBurner, the feed management, analytics and advertising company with the purchase price being about $100 million.

#6. Google Hits 65% of All US Searches - According to the latest Hitwise report, Google's search share in the US topped 65%. TIED with Updates to Google Analytics.

#5. Citysearch is relaunched with updated look and new features. The updated version of Citysearch now offers recommendations or personalized suggestions based on past search behavior.

#4. ASK Mobile Offers GPS Map Navigation and Directions - ASK has stepped up their mobile search offering.

#3. Microsoft / Yahoo Merger Rumors - one week they are going to form a partnership, another week Microsoft is going to purchase Yahoo, the next week there was never any deal in place.

#2. Google Releases Universal Search - During Google's recent Searchology event at the Googleplex, it was announced that Google released Universal Search. The first pass of universal search focuses on video, news, local and books.

#1. Microsoft to Acquire aQuantive - Microsoft has paid a rumored $6 billion for digital marketing company aQuantive, Inc. Microsoft has finally found its online advertising partner, with news that it will acquire aQuantive. After missing out on DoubleClick to Google, watching Yahoo pick up Right Media and WPP buying 24/7 Real Media, Microsoft couldn't sit back any longer and decided to acquire aQuantive with a $6 billion cash deal. Nothing like being reactive is there?

Well there it is, consecutive months where acquisitions top our list of the top 7 search happenings of the month.

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posted by Jody @ Sunday, May 20, 2007  
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Home: Kelowna, BC, Canada
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